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You walk into the conference room for an important meeting. Your presentation is solid. Your outfit is on point. But as you reach for your bag to pull out your notes, you hesitate. The zipper sticks. Your phone, keys, and charger tumble out onto the table. In that moment, your confidence takes a hit.
In a world where women are constantly juggling multiple roles—professional, caregiver, entrepreneur, friend—the right bag isn't just an accessory. It's a lifeline. Enter the BETTA Bag: a thoughtfully designed companion that understands the reality of modern women's lives.
I created the BETTA Bag after struggling to find a luxury work bag for women that was stylish, professional, and functional enough to carry my laptop, client files, and everyday essentials.
“Made in Italy” is more than a label—it’s a legacy. In this post, I share why I chose to manufacture Betta Bags in Italy over China, and how that decision honors my heritage, values sustainability, and supports ethical craftsmanship.
